Welcome
to the IFEC FinEd Hub
Welcome to the IFEC FinEd Hub
Financial learning can be fun and exciting for all. The IFEC FinEd Hub offers innovative digital experiential learning activities for everyone, from school children to seniors, to improve your financial literacy.

Take part in a host of interactive games to level up your financial knowledge.

Book now for a free-of-charge visit at Unit 304, The Mills, Tsuen Wan (Email: hub@pob.hk; Phone: 2394 7822), and embark on an enriching learning experience (activities are conducted in Traditional Chinese/Cantonese).

Book Now
What's on
FinEd Farm
Experience first-hand what it is like to sow the seeds of hard work and enjoy the fruits of your labour, when you make the right money and investment decisions along the way.

The game is available in three themes:
  • Money Management: enable schoolchildren to learn about proper money management concepts
  • Investment: understand key investment considerations during different market events
  • Financial fraud prevention: test your vulnerability to scams and raise awareness against them
Money-verse
Use your wits and knowledge to fight off scams and debts, and make informed investment decisions.
One day adventure with Grandparents Chin
Fraudsters often have different tricks up their sleeves, from impersonating as government officials to ramp and dump schemes. Learn how to spot them in this game.
Spot the fraudster
Can you identify a fraudster when you see one? Test your knowledge with this game now.
Budget and shop
Budgeting is essential in keeping your finances on track. Join Grandma Chin on a shopping spree at the supermarket and learn the importance of budgeting.
Colour your world
Come up with your goals and watch them come true, and in full colour too, in this fun-filled interactive game.
Available on weekdays only.
Available on weekends and public holidays (except Lunar New Year) only.
What's on
Available on weekdays only.
Available on weekends and public holidays (except Lunar New Year) only.
FinEd Farm
Experience first-hand what it is like to sow the seeds of hard work and enjoy the fruits of your labour, when you make the right money and investment decisions along the way.

The game is available in three themes:
  • Money Management: enable schoolchildren to learn about proper money management concepts
  • Investment: understand key investment considerations during different market events
  • Financial fraud prevention: test your vulnerability to scams and raise awareness against them
Money-verse
Use your wits and knowledge to fight off scams and debts, and make informed investment decisions.
One day adventure with Grandparents Chin
Fraudsters often have different tricks up their sleeves, from impersonating as government officials to ramp and dump schemes. Learn how to spot them in this game.
Spot the fraudster
Can you identify a fraudster when you see one? Test your knowledge with this game now.
Budget and shop
Budgeting is essential in keeping your finances on track. Join Grandma Chin on a shopping spree at the supermarket and learn the importance of budgeting.
Colour your world
Come up with your goals and watch them come true, and in full colour too, in this fun-filled interactive game.
Plan your visit
The IFEC FinEd Hub is open free of charge, 7 days a week
(including public holidays except Lunar New Year), from 10:00 am to 6:00 pm.

Book Now
Group booking
  • Free admission
  • Weekday sessions only (Monday to Friday)
  • Each session is approximately one hour long
  • Games: FinEd Farm and Colour your world
Individual booking
  • 10 pax or below
  • Free admission
  • Weekend (Saturday, Sunday) and public holiday (except Lunar New Year) session only
  • Each session is approximately one hour long.
  • Games: Money-verse, One day adventure with Grandparents Chin, Spot the fraudster, Budget and shop, Colour your world
Opening hours
10:00 am to 6:00 pm every day, including public holidays except Lunar New Year
(last admission at 5:00 pm)
Contact us
Email: hub@pob.hk
Phone: (852) 2394 7822
Address: Unit 304, 3/F, The Mills, 45 Pak Tin Par St, Tsuen Wan (map)
(Walk from Exit A3 of MTR Tsuen Wan Station to The Mills via a network of walkways.)
Bad weather arrangement
Find out our arrangement in times of bad or extreme weather conditions
Pre-visit information
What you need to know before your visit
Plan your visit
The IFEC FinEd Hub is open free of charge, 7 days a week
(including public holidays except Lunar New Year), from 10:00 am to 6:00 pm.

Book Now
Group booking
  • Free admission
  • Weekday sessions only (Monday to Friday)
  • Each session is approximately one hour long
  • Games: FinEd Farm and Colour your world
Individual booking
  • 10 pax or below
  • Free admission
  • Weekend (Saturday, Sunday) and public holiday (except Lunar New Year) session only
  • Each session is approximately one hour long.
  • Games: Money-verse, One day adventure with Grandparents Chin, Spot the fraudster, Budget and shop, Colour your world
Opening hours
10:00 am to 6:00 pm every day, including public holidays except Lunar New Year
(last admission at 5:00 pm)
Contact us
Email: hub@pob.hk
Phone: (852) 2394 7822
Address: Unit 304, 3/F, The Mills, 45 Pak Tin Par St, Tsuen Wan (map)
(Walk from Exit A3 of MTR Tsuen Wan Station to The Mills via a network of walkways.)
Bad weather arrangement
Find out our arrangement in times of bad or extreme weather conditions
Pre-visit information
What you need to know before your visit
About us
IFEC FinEd Hub
The IFEC FinEd Hub offers people from all walks of life with a new learning experience. Visitors can enjoy the immersive and interactive setting of the FinEd Hub, while learning about good investment and money habits.
Investor and Financial Education Council
The Investor and Financial Education Council (IFEC) is a public organisation and a subsidiary of the Securities and Futures Commission (SFC), dedicated to improving investor and financial education in the Hong Kong Special Administrative Region (HKSAR). The IFEC is supported by the four financial regulators, namely the Hong Kong Monetary Authority, Insurance Authority, Mandatory Provident Fund Schemes Authority and SFC, as well as the Education Bureau.

The IFEC promotes and delivers free and impartial investor and financial education resources and programmes through its education platform, The Chin Family. It also leads the Financial Literacy Strategy to create a conducive environment for stakeholders to deliver more quality investor and financial education to the Hong Kong public.

For more about IFEC, please visit ifec.org.hk
About us
IFEC FinEd Hub
The IFEC FinEd Hub offers people from all walks of life with a new learning experience. Visitors can enjoy the immersive and interactive setting of the IFEC FinEd Hub free-of-charge, while learning about good investment and money habits.
Investor and Financial Education Council
The Investor and Financial Education Council (IFEC) is a public organisation and a subsidiary of the Securities and Futures Commission (SFC), dedicated to improving investor and financial education in the Hong Kong Special Administrative Region (HKSAR). The IFEC is supported by the four financial regulators, namely the Hong Kong Monetary Authority, Insurance Authority, Mandatory Provident Fund Schemes Authority and SFC, as well as the Education Bureau.

The IFEC promotes and delivers free and impartial investor and financial education resources and programmes through its education platform, The Chin Family. It also leads the Financial Literacy Strategy to create a conducive environment for stakeholders to deliver more quality investor and financial education to the Hong Kong public.

For more about IFEC, please visit ifec.org.hk